Tools
Email Verifier - https://hunter.io/
Bulk Identify Email Providers - MX ToolBox
Email Warmups - https://app.warmupinbox.com
Deliverability Test (before sending a campaign) - https://mxtoolbox.com/deliverability
Check for Spam flagged words - Spam Word Checker
Resources To Study
Notion - leadmagic.notion.site/Step-by-Step-Process-e529b41307f04b80aaf009c58064eb82
Decline in B2B- notes.leadmagic.io/EL0MmLb1g7C05B
Instructional Videos
Email Warmups - https://www.loom.com/share/3be2241fa100425eb919853e92a841f2
Add WL, ELL, and ESL Benefit Inbox to Workspace - https://www.loom.com/share/c669080f6219461d9075bdde46db7d58?sid=70d52e11-20de-4117-a2b7-30ad6881985a
Multiple Inboxes to Workspace - https://www.loom.com/share/e57e4575182541bd9acfa0f21a61e4df?sid=1cd27bd9-1f46-41d3-b282-0fec90f58029
Add Workspace Incoming Labels - https://www.loom.com/share/0fcf36daae2b405d9eea843e6bbf151e?sid=e912052b-6c14-4703-8822-14eca4ef684d
Based on Google AI Spam filter legitimate emails may be marked as spam due to:
Content, such as specific words or phrases.
Links to blacklisted websites.
Inconsistent headers, like "from" and "reply to" addresses.
Phrases related to scams or fraudulent activities (e.g., "get rich quick", "make money fast").
Words commonly associated with adult content or explicit material.
Excessive use of exclamation marks or all capital letters.
Misleading subject lines or promises (e.g., "You've won a prize!").
Language that implies urgency or desperation (e.g., "Act now!", "Limited time offer!").
Overuse of sales-oriented language or promotional terms.
References to illegal activities or substances.
Poorly formatted HTML or broken links.
Sending practices to avoid
Don't mix different types of content in the same message. For example, don't include promotions in sales receipt messages.
Don't impersonate other domains or senders without permission. This practice is called spoofing, and Gmail may mark these messages as spam.
Don't mark internal messages as spam. This can negatively affect your domain's reputation, and future messages might be marked as spam.
Don't purchase email addresses from other companies.
Don't send messages to people who didn't sign up to get messages from you. These recipients might mark your messages as spam, and future messages to these recipients will be marked as spam.
Avoid opt-in forms that are checked by default and that automatically subscribe users. Some countries and regions restrict automatic opt-in. Before you opt-in users automatically, check the laws in your region.